Talabat Business Model

Key Takeaways

  • Introduction: Talabat is a top Middle Eastern food and grocery delivery platform.
  • Revenue Streams: Revenue comes from commissions, delivery fees, subscriptions (Talabat Pro), and ads.
  • Business Model: Operates a marketplace model connecting customers with restaurants; does not manage inventory.
  • Competitors: Compared to Jahez and Deliveroo, Talabat focuses on a marketplace approach across multiple Middle Eastern countries.
  • Development Cost: Building a similar app costs $10,000–$160,000+, depending on features and complexity.
  • Challenges: Main challenges include competition, logistics, and keeping customers engaged.

You’ve probably used Talabat to order food, groceries, or even coffee, but have you ever wondered how it makes money? It’s more than just an app that connects you to restaurants. Talabat has a smart business model working behind the scenes, helping it grow fast and stay ahead of the competition.

For Q1 2025, Talabat revenue increased by 34% to $846 million

If you’re thinking about building a food delivery app or just curious about how these apps make profits, you’re in the right place!

In this blog, we’ll explain how Talabat works, how it earns money, and what makes its business model so successful. 

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What is Talabat?

Quick Look Into Talabat 
FounderAbdulaziz Al Loughani
Meaning of ‘Talabat’“Orders” or “Requests” in Arabic
Parent CompanyDelivery Hero (since 2016)
Available InUAE, Kuwait, Saudi Arabia, Bahrain, Oman, Qatar, Jordan, Egypt, Iraq
Services OfferedFood delivery, groceries (Talabat Mart), pharmacy, flowers, pet supplies
Subscription ServiceTalabat Pro (offers free delivery and exclusive deals)
Partner Restaurants65,000+
Delivery RidersAround 119,000 across the region
IPOListed on the Dubai Financial Market in 2024

Talabat is a popular online food and grocery delivery service that operates across the Middle East and North Africa. Originally founded in Kuwait in 2004, it quickly grew into one of the region’s go-to platforms for ordering meals, groceries, and more.

Over the years, it expanded its services to several countries and was eventually acquired by Delivery Hero in 2016. Whether you’re craving fast food, need groceries delivered in under an hour, or want to send flowers to someone, Talabat makes it easy and convenient.

How Talabat Works?

Here is the workflow of Talabat. 

How Talabat Works
  • Open the Talabat app

You have to download the app from the App Store or Google Play.

  • Enter your location

This helps the app show you restaurants and stores that deliver to your area.

  • Browse and choose

Scroll through the options, including restaurants, groceries, flowers, and medicine.

  • Add to cart and customize

Pick your items, choose any extras (like cheese or sauce), and add them to your cart.

  • Place your order

Select a payment method: credit card, cash on delivery, or Talabat wallet, and confirm.

  • Track your order

You can see when the restaurant accepts it, when it’s being prepared, and when the rider is on the way.

  • Receive your order

The rider delivers it to your doorstep. That’s it, food delivered, no hassle.

Talabat Business Model – How Talabat Makes Money? 

Talabat works as a delivery and logistics platform that connects customers with restaurants, grocery stores, and other vendors. It doesn’t cook food or stock groceries itself; instead, it acts as the middleman and earns money by helping other businesses deliver to customers quickly and efficiently.

Talabat Revenue Streams 

Here are the revenue streams that Talabat uses to make money. 

Talabat Revenue Streams 

1. Commission from Restaurants

Talabat charges restaurants a commission fee for every order placed through the app. This is their main revenue stream, usually ranging from 15% to 35%. The more orders processed, the more revenue Talabat generates from commissions. 

ProsCons
Stable and consistent revenue stream High commission rates 
Scales easily with order volume Creates dependency on restaurant partners for revenue
No need to manage inventory or food 

2. Delivery Fees

Customers pay a delivery fee on each order, which varies depending on distance, location, and time. This helps cover rider costs and boosts per-order profit. Some of it goes to the delivery partner, while Talabat keeps a portion.

ProsCons
Adds extra income per orderHigh delivery charges 
Helps cover delivery partner costs like fuel, time, and logistics.Fee fluctuations based on distance or peak hours may frustrate users.
Easy to implement and adjust depending on location or demand.

3. Talabat Pro (Subscription Service)

Talabat Pro is a paid monthly membership that offers users free delivery and exclusive discounts. It provides steady, recurring revenue and encourages users to order more frequently from eligible restaurants. 

ProsCons
Generates recurring monthly revenue from subscribers.Lower profit margin per order when discounts are applied.
Improves customer experience with free delivery and exclusive deals.Restaurants may earn less per order due to discounts offered.

4. Sponsored Listings and Advertising

Restaurants can pay Talabat for better visibility through featured placements, ads, or homepage banners. This helps restaurants gain more orders while generating extra income for Talabat.

ProsCons
An additional revenue stream without involving logistics or delivery.It may create unfair competition for smaller, non-paying restaurants.
Gives restaurants more visibility, helping them grow faster.

5. Service Fees

Talabat may charge a small service fee during peak hours or for large orders. It’s a way to increase revenue without directly affecting the restaurant or vendor.

ProsCons
Helps cover platform costs like payment processing and support.It can feel like a hidden charge, leading to negative customer feedback. 
Flexible pricing based on demand, location, or order size.Not always transparent, which may harm trust and app satisfaction.

Talabat Business Model Canvas

Talabat Business Model Canvas

Challenges Faced by the Talabat Business Model  

Look at the table below and understand the challenges faced by Talabat.

ChallengeDescription
Intense CompetitionThe food delivery market has numerous players, including local and international brands.

This intense competition makes it vital for Talabat to differentiate itself through unique offerings and superior service. 
Logistics and DeliveryManaging a fleet for timely delivery involves complex logistics, including route optimization and traffic management.

Delays can lead to customer dissatisfaction, making efficient logistics critical for maintaining a good reputation. 
Customer RetentionWith so many options available, keeping customers engaged is essential. Talabat must continually offer promotions, loyalty programs, and personalized experiences to build brand loyalty.
Quality ControlEnsuring food safety and quality can be challenging, especially when dealing with different restaurants.

Talabat must implement stringent quality checks to maintain high standards, as any lapse can harm its reputation.
Supply Chain IssuesDisruptions in the supply chain can lead to delays in food availability and affect delivery times.

Talabat must develop contingency plans to mitigate risks and ensure consistent service levels.

Talabat vs. Jahez Business Model 

The table below shows the comparison of the business models of Talabat and Jahez.

AspectTalabatJahez
Founded20042016
HeadquartersKuwaitSaudi Arabia
Service TypeOnline food deliveryOnline food delivery
Geographic FocusMiddle East (Kuwait, UAE, Bahrain, etc.)Primarily Saudi Arabia
Business ModelMarketplace model connecting restaurants with usersDirect delivery model with its fleet
Revenue StreamsDelivery fees, commissions from restaurantsDelivery fees, service fees from restaurants
PartnershipsCollaborates with a wide range of restaurantsPartners primarily with local restaurants
Market PositionLeading player in multiple Middle Eastern marketsStrong presence in Saudi Arabia

Talabat vs. Deliveroo Business Model 

Check the table below and understand the difference between a Talabat and Deliveroo business model. 

AspectTalabatDeliveroo
Founded20042013
HeadquartersKuwaitUnited Kingdom
Service TypeOnline food deliveryOnline food delivery
Geographic FocusMiddle East (Kuwait, UAE, Bahrain, etc.)Primarily UK, expanding to Europe and the Middle East
Business ModelMarketplace model connecting restaurants with usersA hybrid model with both marketplace and logistics
Revenue StreamsDelivery fees, commissions from restaurantsDelivery fees, commissions, subscription services
PartnershipsCollaborates with a wide range of restaurantsPartners with a variety of restaurants, including exclusive ones
Market PositionLeading player in multiple Middle Eastern marketsStrong presence in the UK and competitive in Europe

Features to Include in an App Like Talabat 

Below are some features that you must include in a Talabat clone app

User App

  • Easy registration and login 
  • Search and filters
  • Real-time tracking
  • Multiple payments
  • Order history and reordering
  • Promotions and discounts 
  • Push notifications 
  • Multi-language support 
  • Ratings and reviews

Restaurant App

  • Restaurant registration 
  • Order management 
  • Menu management 
  • Promotions and advertising
  • Analytics dashboard 

Rider App

  • Rider registration and verification
  • Order assignment 
  • Delivery status updates 
  • Earnings tracker

Admin Panel 

  • User management 
  • Payment and commission management 
  • Content management 
  • Support management 

Cost of Developing an App Like Talabat

It’s hard to give an exact cost for creating an app like Talabat because it depends on many factors, such as:

  • The overall size and scope of the app.
  • Target platforms: iOS, Android, or cross-platform.
  • Features and functionalities to be included.
  • Design and user interface complexity.
  • Choice between an in-house team and outsourced development.
  • Post-launch support and maintenance requirements.

The estimated cost to build a food delivery app like Talabat usually ranges from $10,000 and $160,000, and can be higher depending on the app’s complexity and advanced features.

Developing a food delivery app like Talabat costs between $10,000 and $160,000+. It depends on the app’s complexity, features, and development approach.

  • Basic MVP (Minimum Viable Product): $5,000–$20,000. It is suitable for quickly testing ideas.
  • Custom, Feature-Rich Apps: $30,000–$100,000+. It includes advanced functionalities like real-time tracking, AI features, and multi-country support.

Factors Affecting Cost

Below are the factors that affect the cost of developing the Talabat app.

  • App Complexity

The more features and functionalities your app has, the higher the cost. Simple apps with basic ordering cost less. The apps with advanced features require more development effort.

  • Development Approach 

Choosing between a white-label/pre-built solution or custom development greatly affects cost. White-label apps are faster and cheaper, while custom apps provide complete flexibility but require more time and investment.

  • Platform Choice 

Developing for a single platform (iOS or Android) is less expensive than building for both. Cross-platform solutions can save costs but may have limitations compared to native apps.

  • Design and UI/UX 

High-quality, intuitive design improves user experience but increases development time. Custom graphics, animations, and complex interfaces add to the overall cost.

  • Team Selection 

Costs vary depending on whether you hire an in-house team, freelancers, or offshore developers. Each option has trade-offs in terms of expertise, speed, and pricing.

  • Geographical Location 

Developer rates differ by region. Hiring developers in North America or Europe tends to be more expensive than hiring in Asia or Eastern Europe, affecting the overall budget.

FAQs

1. What percentage does Talabat take?

Talabat charges restaurants a commission fee ranging from 15% to 30% per order. But it depends on various factors such as the partnership agreement and the restaurant’s location. 

2. What is the most ordered food on Talabat?

The most ordered food on Talabat often includes pizza, burgers, and traditional Middle Eastern dishes like shawarma and kebabs. Popularity can vary by region and season. 

3. What is the benefit of Talabat?

Talabat offers several benefits, including:
Convenience
Wide variety
Promotions and discounts
Real-time order tracking for better visibility
User-friendly app

4. Who are Talabat’s competitors?

Talabat’s main competitors include:
Zomato
Deliveroo
Uber Eats
Foodpanda

5. What are the payment methods for Talabat?

Talabat offers several payment methods, including:
Credit/debit cards
Cash on delivery
Digital wallets
Talabat wallet

6. Is Talabat profitable?

Yes, Talabat is a profitable company, having demonstrated strong financial performance with increasing revenue and net income in 2025. 

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Conclusion

Talabat isn’t just about delivering food; it’s about delivering smart business. With a mix of commissions, delivery fees, ads, and subscriptions, Talabat has built a model that keeps both customers and restaurants coming back.

It’s a great example of how the right mix of tech and strategy can turn a simple idea into a big success. Whether you’re a foodie, a startup dreamer, or just curious how apps make money, Talabat shows how it’s done.

So, if you're inspired to build your food delivery app like Talabat, Enatega is here to help. We're a leading food delivery app development company, trusted by several companies. 

Book a free demo, discuss your needs, and get a fully customizable solution built just for you.


About the author

Author

Hudaibia Khalid

Copywriter & Marketing Assistant

Hudaibia Khalid is the creative force behind the blog—a maestro of words and ideas. Her distinctive style not only imparts wisdom but also leaves an indelible mark, transforming each post into a captivating journey through her unique perspective on the world.